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franchise.co.nz – PUTTING PEOPLE IN BUSINESS
ecoming self-employed, under a trusted and respected franchise brand,
is an attractive option to those who have previously worked in any
profession as an employee, and are keen on a lifestyle change. Whether
that be in their home patch, or as part of a move to another region of New
Zealand, becoming a franchisee as part of a highly reputable network can
be one of the smartest life decisions you’ll ever make.
The Coffee Club New Zealand franchisor co-directors Brad Jacobs and
Andy Lucas recognise and respect the diverse range of backgrounds
prospective franchisees come from; whether they bring knowledge as
an existing customer in their own area or are taking a leap into new
territory. Taking that step towards becoming a member of New Zealand’s
most recognised and awarded café franchise comes with less trepidation
when backed by a supportive, proven pathway to success.
Six Building Blocks
“Regardless of previous careers, we want to hear from individuals,
partnerships or family groups or friends who enjoy people, support
sustainability, animal welfare and other values shared by The Coffee
Club,’ explains Brad.
“Those we welcome on board get a kickstart of hospitality and business
experience through our unique and proven Six Building Blocks best
practice systems. In just five weeks, a first-time franchisee learns
enough to open their own outlet.”
Six Building Blocks includes insights from property experts, outstanding
training through The Coffee Club’s good food, great service and
excellent coffee academies, operational support with a fleet of business
development managers and innovative marketing strategies.
“Once an outlet is open, the franchisee has their own personal
development manager as both mentor and coach, working with them to
achieve growth and success,” adds Brad.
Easily the country’s
best hospitality
franchisors
A chef by trade, Kelly Bain’s
hospitality career includes 15 years
selling coffee to such customers
as The Coffee Club. “During those
years, I’ve seen just how brilliantly
the Six Building Blocks works to
transform hospitality first-timers
into successful The Coffee Club
franchisees,’ she says.
“In my opinion, Brad and Andy are easily the country’s best hospitality
franchisors. They’ve dealt with every franchise issue and challenge
imaginable. What’s more, their commitment to franchisees is further
illustrated by having a young, dynamic 22-member head office team that
includes IT, finance, marketing and other support staff.”
Prior to this move, Kelly managed a small, very busy Auckland restaurant
franchise. “It was hectic, and I loved it - but it was stressful, too,” she
says. “After about three and a half years I felt it was time for a change.”
explains Kelly. Feeling Auckland’s sprawl impacting on traffic, schooling
and social issues in the Whangaparāoa area they lived in, Kelly, wife Jess
and their three young boys were ready for a change.
“About 18 months had passed when Brad, knowing we were getting
desperate to move, called to say we should become The Coffee Club
franchisees of a close-to-finished outlet in Ōmokoroa. After explaining
it was on the Tauranga Harbour, he said he was picking us up in the
morning to show us - no arguments!”
The place we pictured in our minds
“I know Brad and Andy will go to just about any length for franchisees,
but taking them to paradise is something else again! For us, paradise is
Ōmokoroa. This is the place we had pictured in our minds; the café and
where it is in The Village development is perfect - on a corner with all day
sun, with space for 86 diners indoors and 30 al fresco.
“The Coffee Club head office team carries out thorough due diligence of
any potential location to ensure it has the demographics necessary for
success, and that no infrastructure plans are on the cards to negatively
impact a franchisee. We realised the Ōmokoroa demographic is huge!
And, with no detrimental infrastructure plans on the horizon, we signed
up the next day!
A few days later, Kelly and Jess’s house was on the market. It sold within
six weeks and the family were on their way to their new café, home and
life in Ōmokoroa. “Since opening in November 2023, we’ve sponsored
our local kapa haka, school’s sports teams and a golf team,” says Kelly.
Licensed café
“To create a feeling of familiarity for The Coffee Club customers,
especially when travelling, there are some consistencies of decor and
the menu items. But there are also freedoms for franchisees to add their
own spin. This is no ‘cookie cutter’ franchise,” says Kelly.
‘There’s also flexibility in the type of outlet you choose: a café with
earlier closing, a fully licensed restaurant with longer hours extending
into the evening, or a licensed café, which is what we have.”
Kelly explains that, at the higher end of the $300,000 - $450,000+gst
franchise cost, their purchase came with many benefits, including build
and set-up costs. She also recommends
prospective franchisees budget up to
$20,000 for the initial months’ staff
wages and other expenses.
“Our advice? Easy! Grab Brad and
Andy’s invitation to become your own
boss, as a member of New Zealand’s
most recognised and awarded café
franchise. Call today!”
Jess and Kelly Bain
Paradise found at
The Coffee Club, Ōmokoroa
BREWING UP A
BEAUTIFUL LIFE
Opportunity: Food & Beverage
Great advice from The
Coffee Club franchisors,
while franchisee couple
find paradise...
The Coffee Club
www.thecoffeclub.co.nz
Contact
Andy Lucas
027 333 3920
andy@thecoffeeclub.co.nz
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